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We are a third-party reseller and are not affiliated with, endorsed or sponsored by any brand that we resell. All trademarks, trade names are the property of their respective owners. Displayed trademarks are used only for identification. Learn More.
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H-E-B True Texas BBQ Sweet TX Heat Rub

★★★★★ (1)
Availability:
In stock
Original price $13.95 - Original price $13.95
Original price
$13.95
$13.95 - $13.95
Current price $13.95
10.0oz | $1.40 / oz
Genuine H-E-B Bought new and sold exactly as it came off the shelf
Ships in about a week Out of stock right now, but we usually restock within a week
Arrived damaged? Keep the item, send us a photo, and we'll handle the carrier claim

Some H-E-B items may take a bit longer since we restock after orders are placed.

We’ll keep you updated, and if your order isn’t shipped within 10 days, we’ll check in and refund if needed.

H-E-B True Texas BBQ Sweet TX Heat Rub is a sweet-and-spicy barbecue seasoning in a 12 oz (340 g) shaker jar. The label shows it's used to season chicken, pork and turkey, and it's made exclusively for H-E-B.

Texas Snax Take on H-E-B True Texas BBQ Sweet TX Heat Rub

Not every barbecue fan wants pure pepper on everything. Sometimes you want the ribs to taste a little like candy and a little like trouble. Sweet TX Heat lives right there.

People look for it as H-E-B Sweet TX Heat rub, True Texas BBQ sweet heat rub, or H-E-B sweet and spicy rub. It's the sweeter sibling of the H-E-B True Texas BBQ Salt & Pepper Blend: where that one is built for beef, this one is pointed at chicken, pork and turkey.

The honest part: sweet rubs and high heat don't always get along. Sugar can scorch over a hot direct flame, so this shines on the smoker, in the oven, or on the cooler side of the grill. Give pork ribs or chicken thighs a good coat, cook them low and slow, and watch the color build. If the "heat" part worries you, start with a lighter hand and add more next time. Thanksgiving smoked turkey is a fun place to try it.

Features

  • Sweet heat: A sweet barbecue rub with a spicy kick, as the Sweet TX Heat name says.
  • For chicken, pork and turkey: The label shows a chicken, pig and turkey under "Used to season our."
  • Shaker jar: A clear jar with a black flip-top shaker lid.
  • True Texas BBQ: From H-E-B's True Texas BBQ line, with a GO TEXAN mark.

Product details

  • Net weight: 12 oz (340 g)
  • Uses: Chicken, pork, turkey
  • Container: Clear plastic shaker jar
  • Brand: True Texas BBQ, made exclusively for H-E-B
Why does this cost more than at H-E-B?
H-E-B shelf price$7.33
Texas Snax price$13.95

The shelf price is exactly what we paid for this item at a H-E-B store in Texas. We buy everything new, at full retail, just like you would.

Our price covers the shopping trip, careful packing, and the team that gets your order out the door, so you can have it without making the drive.

How reseller pricing works

About buying from a reseller

Texas Snax is an independent reseller. We aren't affiliated with, endorsed by, or sponsored by H-E-B. H-E-B names and trademarks belong to H-E-B and appear here only to identify the products we resell. The photos and descriptions on this page are our own.

Every item is new and sold exactly as we received it, without a separate warranty from us.

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