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We are a third-party reseller and are not affiliated with, endorsed or sponsored by any brand that we resell. All trademarks, trade names are the property of their respective owners. Displayed trademarks are used only for identification. Learn More.
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H-E-B True Texas BBQ Salt & Pepper Blend

Availability:
In stock
Original price $13.95 - Original price $13.95
Original price
$13.95
$13.95 - $13.95
Current price $13.95
10.0oz | $1.40 / oz
Genuine H-E-B Bought new and sold exactly as it came off the shelf
Ships today or next business day From Texas. Weekday orders by noon CT usually ship same day
Arrived damaged? Keep the item, send us a photo, and we'll handle the carrier claim

Some H-E-B items may take a bit longer since we restock after orders are placed.

We’ll keep you updated, and if your order isn’t shipped within 10 days, we’ll check in and refund if needed.

H-E-B True Texas BBQ Salt & Pepper Blend is a coarse salt and black pepper seasoning in a 10 oz shaker jar. The label says it's used to season the True Texas BBQ beef, so it's a good fit for brisket, ribs and steaks.

Texas Snax Take on H-E-B True Texas BBQ Salt & Pepper Blend

Ask a Central Texas pitmaster for their secret and a lot of them will shrug and say "salt and pepper." This jar is that philosophy, bottled.

Barbecue folks call this style a Dalmatian rub, for the black-and-white look on the meat. You'll also see it searched as H-E-B salt and pepper rub, H-E-B True Texas BBQ seasoning, or H-E-B brisket salt and pepper. If you've eaten from the True Texas BBQ counters at H-E-B, this is the style of seasoning behind that beef.

Honest notes. Simple doesn't mean foolproof. A coarse blend sticks best to a lightly moist surface, and many pitmasters use a thin binder like mustard, so apply it evenly instead of in clumps. It's mostly salt by nature, so go easy on thin cuts like skirt steak. And it won't add sweetness or color the way a paprika rub does; the bark comes from smoke and time. For brisket, beef ribs and a good ribeye, it's hard to beat.

Features

  • Salt and pepper: A simple, coarse two-part blend for Texas-style smoked meat.
  • Brisket-style rub: Good for brisket, beef ribs and steaks on the smoker or grill.
  • True Texas BBQ: Branded for H-E-B's True Texas BBQ; the label reads "Made exclusively for H-E-B."
  • Big shaker jar: 10 oz in a clear jar with a black shaker lid.

Product details

  • Net weight: 10 oz
  • Brand: True Texas BBQ
  • Type: Seasoning
  • Container: Clear plastic shaker jar with black lid
Why does this cost more than at H-E-B?
H-E-B shelf price$7.33
Texas Snax price$13.95

The shelf price is exactly what we paid for this item at a H-E-B store in Texas. We buy everything new, at full retail, just like you would.

Our price covers the shopping trip, careful packing, and the team that gets your order out the door, so you can have it without making the drive.

How reseller pricing works

About buying from a reseller

Texas Snax is an independent reseller. We aren't affiliated with, endorsed by, or sponsored by H-E-B. H-E-B names and trademarks belong to H-E-B and appear here only to identify the products we resell. The photos and descriptions on this page are our own.

Every item is new and sold exactly as we received it, without a separate warranty from us.

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